New Hope Dog Rescue

The Problem

New Hope Dog Rescue (NHDR) consistently needs marketing materials and signage for their in-person events, website, and social media.

The Solution

Working as a volunteer graphic designer, I create many of NHDR's marketing materials. I work using shared assets with other designers and marketers on the team.

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NHDR tshirt with logo on front and letters NHDR on back with house, dog tail and ear
Raffle poster "Waves & Wags" featured on Rafflebox website
A collage of dog pictures with blue and white text that reads "Recent Adoptions"

Some of the design work I have provided for NHDR includes branded signage for in-person events, email headers, digitally distributed event sponsorship packages, marketing materials for raffles, and an upcoming t-shirt design (front logo provided by NHDR). Adhering to the NHDR brand guidelines has been a guiding factor when developing this work.

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Mockup of Instagram carousel post with a before and after haircut of dog

I have developed many social media posts for NHDR, some of which can be seen here. Following NHDR's branding, including typography, colours and logos, I have made eye-catching designs to help increase visibility and encourage engagement. Social media posts include single-image posts, carousels, and video content, as seen below.

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I sorted through and selected video footage from the Home By The Holidays event, editing it down to a 30-second feature for NHDR's social media. Working under a tight deadline I adhered to NHDR's brand guidelines, while still allowing the holiday spirit to shine through.

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Physical patch held in hand
Heather Hataley banner at sales table
NHDR tshirt with logo on front and letters NHDR on back with house, dog tail and ear

Let's get in touch!

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